Digital Marketing Communication of Jazz Limited
The selected company is Jazz Limited. It is formerly known as Mobilink the company that was founded in the year 1994. The company was founded as a joint venture between Motorola and the Saif Group. It was t is a company that relates to the industry of telephony and the Internet. The companies headquarter exist in Islamabad, Pakistan.
Mobile telephony and mobile banking are the key products offered by the Jazz company. The revenue of the company is 59.439 billion in the year 2021 which is the parent company of VEON. Jazz Cash is a subsidiary of the company that increases its growth in the market in Pakistan.
The country of Pakistan is targeted by Jazz because it is a highly economic country that served as the mobile banking and determined the core operations of the businesses. Jazz company has over more than 12,500 active cell sites in the market of Pakistan that are obtained by primary vendors.
Task 01:
What is digital marketing communication:
The process of digital marketing communication also known as online marketing communication that uses to promote the entire goods and services of the company. Customers use the internet technology or other forms of digital networks to reach the entire progress and reach the entire plans of the businesses. Digital marketing increases communication among customers and organizations by using the proper platforms and entire growth practices.
The success of the company refers to clear practices as it out strong responses to managing the change values. It is also text as well as multimedia messages as the key channel under reliable practices. The communication of digital marketing increases the current resources related to clear practices.
Integrated marketing model:
According to the model of integrated marketing, online digital marketing, trade shows, direct response marketing, and mobile app development are the key terms that affect the entire progress of businesses. Digital marketing communication can increase the performance of the Jazz company. Jazz firms develop strong communication with customers by using online media platforms. In the market, of Pakistan, the development of advanced options can be explored related to clear as well as broad terms.
Jazz company uses text marketing and e-mail marketing techniques to affect the progress and target the customers about the key variances of the business. The digital marketing communication planning framework helps the company to determine its success and build the most reliable opportunities related to higher success.
The company can build better practices and raise organizational growth by targeting customers. Jazz company offers a variety of services to the customers that put a positive reputation for the company and create a higher level of awareness as it is required to get the change or determine the broad options. Awareness of the company, analyses of how the services of Jazz company are different from the competitors, and they provide the platform in which the customers can make the decisions related to the broad change.
The future success options and broad values of the business can be determined through the proper satisfaction of the customers. Customers of the organization are the essential part that increases the progress of the firm and maintains internal changes.
Effectiveness of the chosen framework:
Jazz company’s digital marketing efforts and strategies to communicate with the customers of Pakistan are evaluated by the chosen framework. This framework will help to raise the organizational growth and maintain the broad changes related to the current and reliable sources. For the stages of the funnel, the entire market strategies of the business become different or create a unique value proposition.
This framework is very effective because it is considered a broad element and organizes future growth. Jazz company can strongly determine the success platforms that raise the organizational practices and manage the overall or reliable sources into the future. The chosen framework of the company can be strongly determined as it is the most essential or reliable practice in the future.
Task 02:
SEO and SEM:
SEO is the search engine optimization that uses to increase the quality of the website traffic of a web page through the use of various search engines. The success of the company can be increased when there are reliable and authentic changes are defined to accomplish the key objectives and boost the most reliable trends.
Search engine optimization refers to the effectiveness of the website traffic and the awareness of the brand to the customers. On the other hand, search engine marketing is a tool that affects the performance of the business and reaches the broad goals required to get the change.
It is a form of internet marketing that involves the promotion of the websites by enhancing the visibility of the company’s search engine as its results are required through paid advertising. The development of SEO and SEM strategies builds a strong form of business decisions related to the given plans.
Promoting the website and the traffic is a challenging situation for the company but search engine optimization and search engine marketing give reliable techniques as it is the most reliable and authentic term related to the given and strategic records. To enhance the progress of the firm and maintain the most reliable strategies, the SEO and SEM components are necessary.
Tools of SEO and SEM related to the Jazz company:
Jazz is an international telecommunication company that uses the tools of search engine optimization and search engine marketing for better awareness of the customers. The website and competitive analysis, optimizing the pages for main keywords, building the backlinks, content optimization, submitting the site to search engines off promotion and SEO reporting, and analyzing the ranking and traffic are the main tools of search engine optimization that help Jazz company to improve the traffic of the customers on its website.
This traffic will explore the most required plans and determine the flow of change operations. Jazz company build the awareness, consideration, and decision-making process of the company as it is a required essential term for the business growth and its future success. Search engine optimization will change the modes of business decisions and tackle the entire opportunity as it deals with certain changes.
The search engine optimization tools allow the Jazz company to target the sufficient market as it requires to get the change and determining the broad elements related to the given and sustainable change. Content optimization and the entire digital marketing allow the company to maintain specific networks and explore a variety of operations.
Analyzing, ranking, and traffic are the key engines of search that affect the customers of Jazz company in the most reliable trends. On the other hand, for the search engine marketing tools of the Jazz company the Google traffic estimation, Google AdWords, SEO book keyword tool, SEO digger, and advanced linked management are the key terms that are used to the success of the organization.
The success of a company refers to better change and a boost in the most reliable and practical experiences. Search engine marketing and optimization direly change the growing practices of the business and develop the core operations. Jazz company uses better responses because these are strongly connected to the customer’s success.
For the promotion of Jazz company in the market of Pakistan, email marketing, text marketing, and the website of company are the main tools that affect the performance of the business and determine the higher success related to certain techniques. The company’s success and its promotional strategies depend on reliable activities or the tools of digital marketing.
The communication between the employees and the customers of the business can be classified as related to the given or preferred plans. Jazz company build Swansea among the customers that are strongly attached to the company’s broad network and their overall success policies. For the satisfaction of the company, the management and development of advanced techniques depend on search engine optimization.
Digital marketing helps the company to expand its operations of the jazz company in the International market that depends on certain practices and authentic goals related to future values. Digital marketing affects the progress of the business and maintains the core changes in reliable terms.
Task 03:
The overall balance between the use of different types of paid, owned, and earned media:
Jazz is an international company that uses different types of media to increase performance and gather success. Earned media, paid media, and owned media are the broad terms that affect the firm’s responses. Jazz company evaluate the key practices of the business and whether it is a satisfactory element to update the current values and generate a higher level of satisfaction among the customers. Pay-per-click, display ads, retargeting, hiring paid influencers, paid content promotion, and social media ads are the key strategies or types of paid media that use by the Jazz company.
The company uses advanced strategies to determine progress and build the most reliable practices related to certain and authentic practices and uses paid media in the form of pay-per-click and the packages offers by the company to its customers.
The success of the business and its overall success opportunities can be determined strongly as it relates to higher success. With paid media, the company’s goals can be achieved and it raises awareness in the customer market.
On the other hand, the earned media also affect the progress of Jazz company as it mentors, shares, reports, and reviews related to the broad terms and practices of the business. Search engine optimization and paid or earned media refer to the overall practices that can be accomplished in the future. The shares, reports, and reviews are defined that affect the progress of business and determine the core areas. Jazz company earned the media that explore certain types and determine the authentic processes.
The company should use the internal environment that can be exploring the goals and boost the strategic policies toward the change. Jazz company raise the internal environment of the company by determining future practices. The paid and earned media can raise the organizational culture and maintain the preferred activities related to higher success. Paid media allows for determining better practices and observing the preferred areas of the network.
Owned media of Jazz company also the website, mobile site, blog site, and social media channels related to the current and authentic terms help to manage the change. Jazz company can communicate with the employees and the customers by using advanced strategies and obtaining reliable tools, the overall functions can be transferable.
Paid media, earned media, and owned media refers to the success of the Jazz Company in the future. The types of media will be determined as the growth terms and conditions of the firm related to certain changes.
Jazz company always gives priority to the customers that are an integral part of the firm. Paid media, earned media, and owned media refers to the broad change as the search engine optimization plans and the paid promotional aspects with the web priorities in the future. The website, mobile site, and blog site raise the overall growth of the businesses in the future.
Selection, frequency, and balance:
To generate awareness, consideration, and decisions about the company’s success can be transformed into a broad or reliable change. These practices and policies will allow the company to increase the most reliable terms as it defines the authentic source and maintain the most reliable change. The selection, frequency, and balance of these strategies depend on the stages of the marketing funnel.
Jazz company build customer awareness through the use of the most preferred practices and updating reliable techniques. The content strategies and the promotional plans of the company can be improved when there is a broad involvement of the customers exists. Customers of the company always trying to get the change and boost the required planning related to certain goals.
Digital marketing communication of the Jazz company with its customers can raise the overall policies and maintain the most sustainable changes in the future. The success of a business refers to the planning whether it is reliable or not to gather success and transform the operations in the future. With the use of business decisions and getting a higher level of success, the current policies and practices become increased.
Conclusion:
From the above three tasks, the development of advanced and better practices required that get the change and maintain the most reliable options. These three tasks affect the business values and raise the current strategies in the future. The digital marketing communication framework, the development of advanced decisions, and the growth policies refer to the better or certain changes that affect business decisions.
The digital marketing communication framework helps to examine the requirements and needs of the customers that are essential parts of the business. These strategies and functions are useful to integrate the customer’s responses and their entire requests.
The management of the company refers to the advanced options related to the broad and authentic change that is reliable with the business success. The digital marketing funnel will help to build the image of the company into the minds of customers and takes the preferred areas of success.
