Internal and external analysis:

Internal analysis:

Honda company has a global reach because the products of the company are available in the global market. The company has a strong financial position and a huge research and development era that leads the advanced positions of the customer’s demands. The company invests higher funds in the sector of technology and improves the strategy of brand connection. The company spends higher costs to manage its operations in the global market. The company’s staff and the teams are skilled and have full knowledge about achieving the long-term success of the business.

By increasing the number of automobiles, the experts of Honda company will raise the organizational profitability and its reach in the international market. In the internal environment, the Honda brand is known for its quality and the entire innovation.  There are diverse products from motorcycles to aircraft. An extensive global distribution and dealer network followed to build advanced operations in the future.

External analysis:

Honda company has expanded its operations in various countries all over the world. The government in the countries is the reason for Honda’s growth as well as the restrictions. Honda does not have its internal policies but its upcoming development in the international market helps to follow the rules and regulations of the government. Honda company has invested much to keep the social and demographic trends in its favor. Honda produced eco-friendly cars to attract customers who prefer local brands to Honda. Honda company developed IV-TECH which offers fuel economy as well as cleared emanations.

With the increase in demand for personalized cars, Honda company is developing vehicles that can be modified according to the certain demands of the customers. The overall boost in the desire to own city cars has satisfied or motivated Honda to develop small economic and eco-friendly cars like the Honda Beat as well as the Honda Jazz. From the political to technological forces, all of them can greatly impact the sales and expenses of the Honda company.